Property Market Update – Autumn 2018

Categories Property, Selling

We find ourselves in uncertain times as the country goes through it’s biggest constitutional change since WWII. We can all agree that we’ve been bombarded by bad news stories driven by Brexit and tabloid headlines of crashing house prices.

Away from the sensationalist headlines in the media, the experience on the front lines of property market tells a different, more upbeat story.

We are pleased to report that we are still selling houses and selling plenty of them! In truth, the number of sales is not as high as we would like it to be, as many people appear to have been spooked into a very British habit of ‘sitting on the fence’ until the country’s future has been more defined.

Despite this, for motivated buyers and sellers, there are still good levels of activity to be had.

Across our network of Surrey offices, we have taken nearly 200 homes to market in the month of October alone and agreed sales on over £70m worth of property – hardly the statistics of a stagnant house market!

With all the doom and gloom surrounding us and the very real sense that prices have stopped increasing at the rate they once were, buyers are expecting a property to be sensibly priced. This doesn’t mean you need to sell your home on the cheap, far from it in fact – what we see time and time again in October is that for the correctly priced homes coming onto the market with us, we regularly find we have several buyers fighting to buy it, helping us consistently achieve sales above the original asking price sales.

What we have seen above all else is that the price of a property is the most important aspect to get right.

In challenging times, it is often the case that many estate agents may take the tactic of overpricing your property in order to gain your instruction to sell their property.  In today’s marketplace this is simply not an effective strategy for homeowners to be wooed by.

Curchods are made of seasoned industry professionals leading our sales teams and are invested in giving the right advice to our clients, rather than simply telling them what they want to hear. This, combined with having one of the largest databases of buyers in the South of England, means that:

Even in this challenging economic period, Curchods are still pushing to sell £100m worth of property in the month of October alone.

The market is by no means dead, it just takes some good old fashioned estate agency to match the right buyer with the right seller and be prepared to go the extra mile to make sure our clients still have a realistic chance of celebrating Christmas in their new home!



Dan Dewar, Area Manager